Contes a la fresca

The summer of 2024 brings the ninth edition of Contes a la Fresca, a traveling event that transforms summer nights into spaces for conversation, memory, and community.

‘A la fresca’ is a Valencian expression that refers to the tradition of stepping outside on warm summer nights to enjoy the fresh air and chat with neighbors and friends.

The identity design seeks to capture this atmosphere—evoking the warm glow of village lights at sunset and the feeling of togetherness in the open air.